A NEW weight management service has been launched to help Hampshire residents lose weight to improve their health and well-being.

Weight Watchers has been commissioned by the county council to support adults over the age of 18 who want to lose weight and have been identified as obese. For the first time, people can self-refer to the service or be referred by health professionals such as their GP or practice nurse.

Weight Watchers are offering, to those who are eligible, a free tailored service which includes digital support as well as being able to join a weight-loss group for 12 weeks.

It is hoped by taking up the new service, individuals will lose at least five per cent of their initial body weight, which will have a significant impact on their current and future health.

A separate service for pregnant women, to encourage healthy eating and physical activity throughout their pregnancy, also began in October.

Weight Watchers’ Jo Measures said: “We have a proven track record of providing weight management plans that have tangible results for those who use our services, plans which can be incorporated into an individual’s lifestyle in a sustainable way. Our flexible and balanced approach to weight management has helped millions of people find their way to a healthy and happier life.”

Patricia Stallard, the council’s executive member for public health, said: “Almost seven-in-10 of Hampshire’s adults are overweight or obese and the cost to the NHS of managing diseases related to excess weight and obesity is estimated at almost £340million per year.

“I am delighted this new service is being launched in line with our healthy weights strategy and support residents across the county, especially those most at risk of ill health, and provide them with the advice they need.”

For more details visit www.weightwatchers.com